Divergent’s opening sets up franchise

Neil Burger’s ‘Divergent’, starring Shailene Woodley and Theo James, opened with a $56m weekend at the North American box office, being slightly off the pace for hitting top end forecasts but setting up a potentially strong run after receiving an ‘A’ CinemaScore from first night audiences.  Lionsgate will now proceed with its proposed three-film franchise and the next instalment should arrive this time next year.

 

Disney’s ‘Muppets Most Wanted’, disappointed on its debut and fell $3.5m short of studio projections after grossing a soft $16.5m in second place.  Ricky Gervais and Ty Burrell lead the cast and James Bobin directed his second film of the franchise.

 

There were no other wide weekend openers.

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March 24th, 2014 - admin

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