‘Mockingjay’ hit by weather

‘The Hunger Games: Mockingjay Part 1’ landed in North American theatres on Thursday night with a $17m haul, slightly below market expectations.  It’s the Y.A. franchise’s slowest start after the first two instalments boasted previews at $19.7m and $25.2m respectively but the east coast freeze would have been a factor.  Exceptional social media interest – YouTube, Facebook and Twitter racking up an unprecedented 602m clicks – suggests that the best is still to come.

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November 22nd, 2014 - admin

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